Brand Manager (Grade 13)


This position will have responsibility for developing and managing the TIGO brand. The position has leadership responsibility related to, brand equity . The Brand Manager is responsible for working as part of the marketing team to develop and execute marketing programs associated with the growth of the TIGO brand.

• Brand Strategy
• Brand Guidelines
• Product Communication
• Institutional Communication

• Building Brand Strategy to align Tigo to desire Brand position, across all segments and categories
• Apply brand guiding principles and ensure bran image sustainability
• Guaranteeing we deliver on brand promise and maintain brand consistency
• Managing brand equity
• Developing brand positioning tactics
• Analyze product/service performance and prepare market feedback report
• Responsible together with CU Manager to execute research plan, to cover all Brand aspects required

to design high performance campaigns
• A&P budgets Owner for his market.
• Administrate A&P budget across categories
• Execute Brand training plans for Category teams
• Define and validate creative brief for local and regional campaigns; and develop communication strategy guidelines for markets

• University degree, preferably in Marketing, Communication, Business Administration and Engineering

MBA or master preferably in Marketing
• Minimum 5+ years of proven experience in Product Management or Branding
• Extensive senior marketing and managerial experience preferably in FMCG

• Core knowledge about marketing-related subjects such as advertising, consumer behavior, marketing strategy, market research.
• Good knowledge in finance and very strong analytical skills.

• Is responsible for an effective flow of information about commercial strategy, plans and results to all employees
• Meets with the Global Categories to design Brand strategy foe each product
• Performs all managerial HR tasks in accordance with Tigo People policies 
• Is responsible for the department to work effectively as a team 
• Ensures successor planning and management development 
• Motivates managers/team leaders and employees
• Is responsible for own development

• Reports on business performance
• Translates organizational goals into departmental strategic plan in cooperation with the managers or team leaders and ensures the business planning process is effectively performed
• Reports on brand performance
• Translates consumer strategy into action plan in cooperation with the brand specialists
• Is responsible for long term staff planning and optimal staff planning
• Determines which resources (financial, staffing and organization) and time schedules are

required to achieve objectives
• Prepares budget and forecast

Employee who wants to apply for this position should:
• Inform the Line Manager and HOD
• Send your application together with internal application form dully signed by the respective line manager
• .Do the assessment necessary to show the abilities and knowledge required by the position


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•    Lead team in all aspects of procurement, specifically supplier selection, negotiation and supply management according to the local procurement policy
•    Create execute and re-evaluate category strategies aligned to company goals for all areas of significant spend.
•    Ensure implementation of global supply chain strategies in local operation and represent local operation interests in global strategy creation.
•    Overall responsibility for supply base management and performance management of existing supply base, actively seek market knowledge for existing and new products/services and shape Supply Base for efficiency.
•    Develop and maintain relationship with key suppliers.
•    Translate Commercial strategies into executable Procurement concepts, plans and business

models that best serves the company strategy.
•    Contribute to overall Supply Chain department management and performance as part of Supply

Chain Management team.
•    Management of Procurement team.
•    Ensure competency development and skills of procurement team to meet job requirements.
•    Ensure dimensioning of staff and backup of critical functions.
•    Act as a source of procurement expertise to others, support and coach other colleagues in complex procurement issues.
•    Raise awareness and profile of Procurement locally and globally.

•    Review procurement recommendations for Purchase Committee decision
•    Ensure Purchase Orders are raised in accordance with agreed price, conditions and delivered as per agreed lead-time.
•    Work with Finance to adhere to broader finance and risk requirements.Create and maintain instructions and documented processes within area of responsibility.
•    Continuous improvements: Initiate and implement improvements through tools, metrics,

processes and policies.
•    Compliance:Ensure that a consistent professional approach to procurement is practiced throughout the organization in compliance with internal corporate policies and specifically procedures regarding procurement.

Qualifications & Experience
•    University Degree in Procurement, Business Administration, Economics.
•    Preferably an MBA or Master’s degree International procurement certification
•    Minimum 5-7 years procurement experience preferably with telecom background
•    Experience in managing teams Experience and knowledge in the procurement system.

Core Competencies
•    People Management
•    Excellent in oral and written communication skills
•    Independent and with good work attitude with high level of integrity.
This position is open to people:

Published in NAFASI ZA KAZI